THE WHITEPEPPER is one of my favourite brands. Their penchant for creating fun, youthful pieces has consistently been something that speaks to me. The A/W ’14 lookbook brings to mind “exhausted mom”, probably because of the shots of the model serving up white bread, weighing out baking ingredients, serving spaghetti with a sullen look. Its like if an angsty teenager were to become a mother, but way more comical than the real life thing. Now the clothes! I am over the moon for the egg print. I am seeing a lot of novelty print lately, but I don’t think I have seen this yet and I like it. The corduroy dungaree dress is quite possibly my favourite, and is a perfect example of the sort of thing I would like to be wearing this Fall (it scares me that I’m talking about what I’d like to wear in the Fall). We all know I’m a fan of oxford shirts, or well, anything button up really, so I’m especially loving this crisp, simple oxford shirt with one wonderful detail…embroidered beans!! And of course, we can’t talk about the WP without mentioning their signature loose-fitting babydoll dresses. It seems they always come back with some version of that dress, which I think is great, because you could own one with a different print/detail for every day of the week, like some sort of sassy cartoon character that never seems to change clothes and we don’t ever question it. I haven’t been that excited by clothes in a long while, to be perfectly honest. It’s the same thing over and over lately – minimalist, neutrals, shapeless, boring (in my opinion) I hate to say it, but curse you ‘normcore’ – This WP collection made me genuinely excited about clothes again. So thanks The WP, you’re the best.
2 thoughts on “THE WHITEPEPPER A/W ’14”
love the white pepper
I love all of these so much, especially all the egg patterned clothes. They are so playful and fun!